How Handmade Businesses Are the New Trend

The business of handmade has started trending as people are starting to look for more value and longevity in the products they purchase. They are beginning to appreciate being able to purchase unique items instead of the mass produced that everyone seems to have. Consumers like to know that they have made a difference in a person’s life and made an eco-friendly choice.

The ease of access to handmade goods brought by the online platforms has helped this trend as in the past people were limited to fairs and markets that were in limited areas to shop for handmade. With the rise in internet access learning about and finding handmade goods is even easier. The trend is boosted by the need for consumers to connect with the makers. They want an authentic experience that is more prevalent in the handmade industry with the ability to get to know the makers and to know the story behind the business and the products.

We have also noticed a trend in eco-friendly products and upcycled finds as people are starting to take note of their impact on the planet. There has been a rise in shampoo bars because of the natural ingredients and lack of plastic packaging. The same is true for bars of soap as handmade soap is free of the harmful chemicals and soapers have upped the ante by making some of the most beautiful soaps on the market.

Home décor has taken on the rustic look often created by upcycling old barn wood and wooden pallets and often old antique windows. Artisans have found ways to upcycle just about anything and turn it into something awesome and unique. It’s no wonder that the farmhouse and shabby chic is trending here in the South as it emphasizes the values of the Southern women of today and yesterday.

Everyone wants their house to look and smell amazing, but people are becoming more conscious of what they use in their home. This has led to a trend in a more natural way of delivering wonderful fragrances to your home. People are looking to essential oils for making their homes smell good as well as cleaning them. There has also been an uptrend in soy candles and melts due to the cleaner burning. All-natural fabric sprays are replacing the popular brand sprays in an effort to reduce or eliminate toxic chemicals being used in our homes.

The bottom line is handmade products are experiencing a boost with the increased access from e-commerce sites that give artisans a platform, blogs that promote makers and handmade businesses and social media that makes it easy for handmade artists to connect with consumers. Another thing that has given a boost in handmade business is the ability to customize and personalize gifts.